Marketing (Aarhus - DK)

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The Marketing programme includes an all-important approach to management
decision-making as well as a set of business functions. Marketing is indispensable in top management’s choices of served markets, competitors,
and business portfolios.
The field of marketing prepares you for a wide range of management careers
within the private and public sectors including consulting, entrepreneurial
management, innovation management and innovation management.

This specialisation contains the following modules:

  • Communication
  • Innovation Management
  • Channels and Networks
  • Marketing Management and Strategy
  • Pricing Strategy
  • Customer Relationship Management

Click here to read more about the courses!

News

16. July 2010
Bulgarian Article about EURECA

The Bulgarian magazine is Study & Training Abroad has published an article about EURECA in Bulgarian.

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31. March 2010
EURECA at TUM - Information Evening

The Technische Universität will offer an information evening for prospected students for the European Master's Programme in Consumer Affairs on 27th April 2010.

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