Marketing Management (Wageningen - NL)

Printer-friendly version

 

In Marketing Management students focus on the various aspects of marketing in agribusiness and the food industry.
They investigate and analyze the strategies and operations of companies in marketing, as well as the dynamic decision making processes involved in this.

This specialisation contains the following modules:

Semester 2:

  • Academic Consultancy Training in Consumer Affairs
  • Modular Skills Training
  • Advanced Supply Chain Management
  • Innovations in Marketing Decision Making
  • Food Ethics/ Ethics and Social Sciences
  • Seminar

or Semester 3:

  • Strategy and Models
  • Capita Selecta Marketing and Consumer Behaviour

Optional Courses for Specialisation II:

  • Innovation Management and cross-Disciplinary Design
  • Analysis and Management of Sustainable Organic Production Chains
  • Food Ethics
  • Facilitating Interactive Processes
  • Sustainable Technology Development

Click here to read more about the courses!

News

16. July 2010
Bulgarian Article about EURECA

The Bulgarian magazine is Study & Training Abroad has published an article about EURECA in Bulgarian.

more »
31. March 2010
EURECA at TUM - Information Evening

The Technische Universität will offer an information evening for prospected students for the European Master's Programme in Consumer Affairs on 27th April 2010.

more »
«  

July

  »
M T W T F S S
 
 
 
1
 
2
 
3
 
4
 
5
 
6
 
7
 
8
 
9
 
10
 
11
 
12
 
13
 
14
 
15
 
16
 
17
 
18
 
19
 
20
 
21
 
22
 
23
 
24
 
25
 
26
 
27
 
28
 
29
 
30
 
31
 
 

Follow EURECA on Twitter!

 

Supported by

the European Commission